Catch the contemporary culture & build up authentic power,
艺术形式的结合点 —— 不同行业间的跨界合作；不同
Founded on the idea of ‘Blending culture to brand’,
we create cultural event for brand which suits brand per-
sonality to make our international clients localize in China
and our local clients to enhance the brand image among
We devote to explore the combination between brand and
different art format —— crossover among different indus-
tries, crossover among different brands, crossover between
brand and influencers.
To communicate by these ‘targeted’ cultural content
which produced by us, we utilize different & comprehen-
sive communicating methods to deliver thru ATL, BTL,
PR, event, social, digital, and new ‘Self-media’.
What we do is to our brand to talk with the targets in the
best and most deep way.
The Yellow River and the Yangtze River both surge forward and finally meet and blend into the shape of the Chinese character “中”(Zhong)
- a composition of “ZH Communications(中辉文化传播)”, as well as an indication of the English abbreviation “zh” - which expresses not only
our willingness to blend Chinese and Western cultures but also our persistent attitude towards achieving breakthrough communications.
Join us! Let’s get motivated and achieve our dreams together.
Inspiration comes from having a common goal and belief,
and we will work with you to create that.
Stories about real-life, authentic characters are usually more engaging;
their impact to communications is deemed to be more genuine and powerful.
We actively carry out the cultural crossover collaboration with various international and local artists
from different areas with the aim to bring humanity to your brands.
In order to discover different cultures and promote their integration,
we need to walk along with you---the dream maker.
她参与制作的众多广告作品曾屡获多项国际广告大奖，如Cannes, D&AD, Clio, One Show等。对公关的敏锐判断和意见领袖的引荐合作更使得她与贾樟柯导演2年前联合监制的尊尼获加“语路”计划在业内及消费者中也深受好评。2012年她所策划和执行的OPPO Ulike2 系列广告不但在中国传播行业开创了“素人”代言的潮流，并引来了很多品牌的争相模仿。2013年策划和执行的JW Blue "变革者“系列也是让人耳目一新。
Jasmine Huang, who has 17 years experience in advertising industry with abundant knowledge of content creation and production, once served for several 4A agencies as executive producer & business director in China & UK.
The works she participated won several international advertising awards, such as: Cannes, D&AD, CLIO, One Show, etc. Due to the sharp vision in PR and collaborations with KOL, Johnnie Walker YuLu Project co-produced by Jasmine and director Jia Zhangke is well received in the industry and consumers. In 2012, she created OPPO Ulike2 Campaigned has created the trend of using normal people to inspire the rest and followed by many other brands. In 2013, she created Johnnie Walker Blue "Game Changer" Campaign has also impressed most in this industry.
In 2012, Jasmine was invited by D&AD to be one of judges of TV & Cinema Advertising as the only one from China.
In 2010, Director Jia Zhangke was invited by Huang Lijia, the founder of ZH Communications, to co-produce Johnnie Walker’s "Yu Lu Project", which then stirred up strong reaction within the advertising industry. After this roaring success, ZH Communications has step up in their cooperation with X Stream, in the areas of content production, brand cooperation and integrated communication. ZH Communications’ “Project Young” is spearheaded by Director Jia Zhangke, and its aim is to offer a platform for young directors to realize their dreams and to boost the creative synergy between film and advertising industries. Since the beginning of this program, it has successfully introduced 15 young directors, for example, Wang Zizhao, Li Ji, Zou Jing, Wang Yuxin etc. ,which has pumped new blood to the increasingly saturated advertising market and presented different young perspective and ideas in various visual brand promotions.
We appreciate your messages, and we are looking forward
to receiving any updates from you.